{"id":10361,"date":"2022-04-28T09:38:51","date_gmt":"2022-04-28T09:38:51","guid":{"rendered":"https:\/\/nftandcrypto-news.com\/nft\/japanese-automakers-toyota-and-nissan-unveil-metaverse-plans\/"},"modified":"2022-04-28T09:38:52","modified_gmt":"2022-04-28T09:38:52","slug":"japanese-automakers-toyota-and-nissan-unveil-metaverse-plans","status":"publish","type":"post","link":"https:\/\/nftandcrypto-news.com\/nft\/japanese-automakers-toyota-and-nissan-unveil-metaverse-plans\/","title":{"rendered":"Japanese Automakers Toyota and Nissan Unveil Metaverse Plans"},"content":{"rendered":"<div>\n<figure class=\"image\"><figcaption>Source: AdobeStock \/ Tobias Arhelger<\/figcaption><\/figure>\n<p>\u00a0<\/p>\n<p><strong>Nissan <\/strong>and <strong>Toyota<\/strong>, two of the biggest Japanese automakers, are among the latest major brands and companies to reveal their respective metaverse plans.<\/p>\n<p>Nissan has created a digital version of its brand experience gallery, dubbed <strong>Nissan Crossing<\/strong>, where visitors can gain an understanding of the company\u2019s suite of advanced driving technologies, according to a Nikkei Asia report.<\/p>\n<p>The report added that the showroom features Nissan&#8217;s upcoming electric vehicle Ariya, with select visitors being able to join a virtual tour. In the future, the digital space will also host vehicle launches and other events.<\/p>\n<p>On its website, <strong>Nissan Motor Corporation<\/strong> said that its Invisible-to-Visible (I2V) technology, which uses a 3D, augmented reality (AR) interface to merge the real world and the metaverse, &#8220;creates limitless possibilities for services and communications that will make driving more convenient, comfortable, and exciting.&#8221;<\/p>\n<p>Nissan currently has two use cases for its I2V technology, projected to be fully launched by 2025. First, the technology is meant to improve driving by providing the driver with &#8220;enhanced information about the surrounding area, including predictive information ahead of the vehicle.&#8221;<\/p>\n<p>Secondly, the technology will make use of the metaverse to display distant family, friends, and others inside the vehicle as 3D AR avatars. &#8220;Avatars can join inside the vehicle as a driving companion or helping support driving with advice and suggestions,&#8221; the company said.<\/p>\n<p>Meanwhile, Nissan&#8217;s rival Toyota also has metaverse plans, though these are a bit different. Toyota intends to create virtual workstations for some departments and its subsidiaries, enabling employees&#8217; avatars to walk around office settings, join meetings, and have discussions with colleagues.<\/p>\n<p>&#8220;With more people working from home because of the coronavirus, we are providing young employees and others communication options within the company,&#8221; a Toyota representative has reportedly said.<\/p>\n<p>The push into the metaverse by Nissan and Toyota follows similar moves by other automotive brands from around the globe.<\/p>\n<p>Earlier this month, <strong>Volkswagen South Africa<\/strong>, in cooperation with advertising agency <strong>Ogilvy<\/strong>, launched an NFT treasure hunt in order to promote their latest Polo Model, the IQ.DRIVE.<\/p>\n<p>____<\/p>\n<p><strong>\u00a0<\/strong><br \/>&#8211; Japanese Gaming Giant Enters Metaverse<br \/>&#8211; Asian Biz Giants SK, Bandai, Line Bolster Metaverse, NFT Operations<\/p>\n<p>&#8211; Time to Appoint a \u2018Minister of Web3\u2019, Says NFT Policy-making Group of Japanese MPs<br \/>&#8211; Metaverse Land Prices Fall, But Still Outperform Ethereum<\/p>\n<p>&#8211; Japanese Exchange to Become First Licence-holding Platform to List Dogecoin<br \/>&#8211; Japanese Regulator Wants to Amend the Nation\u2019s Crypto Law<\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Source: AdobeStock \/ Tobias Arhelger \u00a0 Nissan and Toyota, two of the biggest Japanese automakers, are among the latest major brands and companies to reveal their respective metaverse plans. Nissan has created a digital version of its brand experience gallery, dubbed Nissan Crossing, where visitors can gain an understanding of the company\u2019s suite of advanced [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":10362,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","om_disable_all_campaigns":false,"footnotes":""},"categories":[43],"tags":[],"class_list":["post-10361","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nft"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Japanese Automakers Toyota and Nissan Unveil Metaverse Plans | NFT &amp; Crypto News<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nftandcrypto-news.com\/nft\/japanese-automakers-toyota-and-nissan-unveil-metaverse-plans\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Japanese Automakers Toyota and Nissan Unveil Metaverse Plans | NFT &amp; Crypto News\" \/>\n<meta property=\"og:description\" content=\"Source: AdobeStock \/ Tobias Arhelger \u00a0 Nissan and Toyota, two of the biggest Japanese automakers, are among the latest major brands and companies to reveal their respective metaverse plans. 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