Source: AdobeStock \/ MR<\/figcaption><\/figure>\n\u00a0<\/p>\n
In 2022, YouTube<\/strong> aims to roll out a number of new functionalities, tools, and products for the company\u2019s creators, viewers, and partners — and per Neal Mohan, Chief Product Officer at the platform, some of the features will also be related to the metaverse, blockchain, and non-fungible tokens (NFTs), while looking at how these can be used to ensure more engagement from the platform’s users.<\/p>\nThe platform is currently deliberating on the ways it could make viewing its content more immersive, and deeper integration with metaverse functionalities could be part of the solution, according to Mohan.\u00a0<\/p>\n
The new functionalities could be provided via YouTube\u2019s Partner Program which allows creators to make money through the use of the platform. In 2021, the program reached 2 million participants, Mohan said.<\/p>\n
\n\u201cThe first area in which you can expect to see an impact is gaming, where we’ll work to bring more interactions to games and make them feel more alive. It\u2019s still early days, but we\u2019re excited to see how we can turn these virtual worlds into a reality for viewers,\u201d he said in a recent blog post.<\/p>\n<\/blockquote>\n
Mohan also suggests that the Google<\/strong>-owned giant could increase its involvement in the field of blockchain and NFTs, benefiting from the decentralization offered by Web 3.<\/p>\n\n\u201cWeb3 also opens up new opportunities for creators. We believe new technologies like blockchain and NFTs can allow creators to build deeper relationships with their fans. Together, they\u2019ll be able to collaborate on new projects and make money in ways not previously possible,\u201d the CPO said.<\/p>\n<\/blockquote>\n
As an example, Mohan said that fans could acquire unique videos, photos, artwork, and other products from their favorite creators through YouTube.<\/p>\n
\u201cThere\u2019s a lot to consider in making sure we approach these new technologies responsibly, but we think there\u2019s incredible potential as well,\u201d Mohan concluded.<\/p>\n
____<\/p>\n
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– How Microsoft\u2019s Activision Blizzard Deal Will Fuel Metaverse Gaming Mass Adoption – Crypto Tech Trends in 2022: UX, Scalability, Metaverse Applications, and Bitcoin Integrations<\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"
Source: AdobeStock \/ MR \u00a0 In 2022, YouTube aims to roll out a number of new functionalities, tools, and products for the company\u2019s creators, viewers, and partners — and per Neal Mohan, Chief Product Officer at the platform, some of the features will also be related to the metaverse, blockchain, and non-fungible tokens (NFTs), while […]<\/p>\n","protected":false},"author":1,"featured_media":8426,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"nf_dc_page":"","om_disable_all_campaigns":false,"footnotes":""},"categories":[43],"tags":[],"class_list":["post-8424","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nft"],"yoast_head":"\n
YouTube Eyes Metaverse, Blockchain, NFT Features As Creator Program Hits 2M Users | NFT & Crypto News<\/title>\n \n \n \n \n \n \n \n \n \n \n \n\t \n\t \n\t \n \n \n \n\t \n\t \n\t \n