{"id":8806,"date":"2022-02-26T11:03:17","date_gmt":"2022-02-26T11:03:17","guid":{"rendered":"https:\/\/nftandcrypto-news.com\/metaverse\/first-ever-metaverse-concert-arena-launches-in-the-sandbox\/"},"modified":"2022-02-26T11:03:18","modified_gmt":"2022-02-26T11:03:18","slug":"first-ever-metaverse-concert-arena-launches-in-the-sandbox","status":"publish","type":"post","link":"https:\/\/nftandcrypto-news.com\/metaverse\/first-ever-metaverse-concert-arena-launches-in-the-sandbox\/","title":{"rendered":"First Ever Metaverse Concert Arena Launches in The Sandbox –"},"content":{"rendered":"
JJ Lane, star of The Bachelor, and more importantly, the founder of leading NFT music platform \u2018Tools of Rock\u2019 (TOR) has launched the first ever dedicated concert venue in the metaverse. The venue resides in the ever popular landscape of The Sandbox, and will offer musicians a reliable, low-cost, and novel alternative to the touring industry which wasn\u2019t possible throughout the pandemic.\u00a0<\/span><\/p>\n After having discussions with multiple digital design studios, TOR decided to appoint Smobler Studios as their partners<\/strong> in the digital venue\u2019s construction, with the collaboration opening the gates to the specialised virtual space on February 21st.\u00a0<\/span><\/p>\n In wake of its launching, the action-packed, festival-like arena will be a medium for artists and bands to solidify their presence in the metaverse, which, through pioneering efforts from the likes of Snoop Dogg and Nas, has proved itself as a reputable avenue for achieving musical acclaim.\u00a0<\/span><\/p>\n In addition, and with aid of the venue\u2019s immersive \u2018green room-esque\u2019 features, the new piece of digital real estate hopes to attract musicians and performers who are yet to interact with the Web3 realm<\/strong>.<\/p>\n JJ Lane has since spoken on his company\u2019s new collaborative creation, as well as the value it will bring to both artists and fans: \u201cWhat we have seen in the last two years with COVID-19 is that tour revenue, once a staple for artists, is not certain any longer\u2026But the\u00a0<\/i>TOR<\/i>\u00a0concert venue will never close! A venue that\u2019s open globally, 24\/7\/365, has minimal overhead, and allows the fan unparalleled access to their favorite artists is what will make the Metaverse so powerful for all participants\u201d.<\/i><\/p>\n Watch the venue\u2019s trailer >> Here<\/b><\/p>\n Follow Tools of Rock >> Twitter<\/a><\/b><\/p>\n Want more? <\/b><\/p>\n