{"id":9884,"date":"2022-04-06T23:09:07","date_gmt":"2022-04-06T23:09:07","guid":{"rendered":"https:\/\/nftandcrypto-news.com\/crypto\/meta-may-introduce-tokens-and-digital-currency-lending-services-to-apps-report\/"},"modified":"2022-04-06T23:09:09","modified_gmt":"2022-04-06T23:09:09","slug":"meta-may-introduce-tokens-and-digital-currency-lending-services-to-apps-report","status":"publish","type":"post","link":"https:\/\/nftandcrypto-news.com\/crypto\/meta-may-introduce-tokens-and-digital-currency-lending-services-to-apps-report\/","title":{"rendered":"Meta may introduce tokens and digital currency lending services to apps: Report"},"content":{"rendered":"

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Social media giant Facebook\u2019s parent company Meta is reportedly planning to introduce virtual currency named after CEO Mark Zuckerberg as well as lending services to apps it owns, which may include Facebook, WhatsApp, Instagram, and Messenger.\u00a0<\/p>\n

According to a Financial Times report on Wednesday, the move toward tokens and virtual currency is aimed at exploring alternative sources of revenue as interest in Facebook and Instagram drops. Meta\u2019s potential virtual currency, which employees have reportedly dubbed \u2018Zuck Bucks\u2019, will be aimed at use in the metaverse. <\/p>\n

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Facebook owner Meta targets finance with \u2018Zuck Bucks\u2019 and creator coins https:\/\/t.co\/IcK6oAM0J7<\/p>\n

\u2014 Financial Times (@FT) April 6, 2022<\/a><\/p><\/blockquote>\n

The report does not allege Meta is exploring traditional cryptocurrencies tied to a blockchain, but rather centrally controlled tokens to be used within its apps, similar to in-game currency. The company is also reportedly considering creating \u2018social tokens\u2019 for engagement rewards, as well as \u2018creator coins\u2019 for influencers. <\/p>\n

\u201cWe\u2019re making changes to our product strategy and road map […] so we can prioritize on building for the metaverse and on what payments and financial services will look like in this digital world,\u201d said Meta\u2019s head of finance division Stephane Kasriel in January.<\/p>\n

Integrating virtual currencies into Meta\u2019s apps may be coming alongside the company exploring nonfungible tokens on users\u2019 Facebook and Instagram profiles. The report suggested Meta was planning to launch an NFT pilot program as early as May 2022.<\/p>\n

Cointelegraph reported in January that Meta was in the early stages of potentially launching an NFT marketplace, as well as exploring methods of allowing users to mint collectible tokens. David Marcus, the co-creator of the Facebook-backed Diem token, said in August that the company was \u201cdefinitely looking\u201d at ways to get into NFTs.<\/p>\n

Related: <\/em><\/strong>Vale Diem: How Facebook\u2019s ambitious stablecoin project came to an end<\/em><\/strong><\/p>\n

Facebook rebranded to Meta in October 2021, saying at the time its focus was expanding beyond social media. The change came following the release of thousands of documents that implied the company was not doing what it claimed in regard to removing hate speech and posts encouraging violence from its platform. The number of Facebook users dropped by roughly 500,000 in the fourth quarter of 2021, while at least one expert predicted Instagram\u2019s growth in monthly users could drop from 16.5% in 2021 to 3.1% by 2025.<\/p>\n<\/div>\n